In 2007, while on a visit to the US, entrepreneur/super mom Christine Sfeir took a taxi that would change her life. She was disappointed that the taxi driver had never heard of the beautiful country she came from, Lebanon.
He knew nothing of our famous cuisine, our culture, or anything else that makes Lebanon so special.
How can the beauty and cuisine of Lebanon not be known around the world!
As soon as she came back home she started working on this new mission – to spread the taste of Lebanon around the World.
The two-year hunt was on! 1500 recipes were gathered and finally Semsom was born (“Semsom” means Sesame in arabic)
After touring and sourcing local villages around Lebanon, hunting for new takes on old recipes.
Semsom created healthy and delicious Lebanese dishes with a modern twist.
Made from fresh ingredients and innovative pairings like hummus and sumac, orange blossom water and osmalieh vermicelli, and so many more!
And why not add a TWIST to the traditional – along with the traditional Hummus – you should not miss the AVOCADO HUMMUS (green) SUMAC HUMMUS (pink) and so many more interesting combinations!
By 2011, the first Semsom franchise opened in Jeddah and later that year Semsom was named the fastest growing company in Lebanon.
Semsom continues to grow today, and is now in Five Countries in the Middle East.
This amazing super mama continued to follow her dream, and with the help of her sister, Carine, in 2015 Semsom continued its global expansion with the first outlet opening in New York City, followed by 2 more stores in 2016. And very soon hitting the west coast with a restaurant opening in California!
THE HUMMUS GAMES:
Being a proactive and dynamic brand, SEMSOM holds an annual HUMMUS game in their restaurants around the world. And this year, teaming up with Christine Maalouf (@beirutfitness) our Pomegranate, Pistachio & Walnut Hummus WON!
And our adventure in Muscat, Oman began – check out more on Winning the Hummus Games- Beirut 2016 and our trip of discovery in Oman with @beirutfitness – check out details on https://beirutfitness.co/2016/11/06/oman-trip-with-semsom/
From a dream to spread the beauty and culture of Lebanon around the world through our cuisine is the secret behind the success and passion of SEMSOM.
Super Mama, Christine Sfeir’s passion and determination inspires you today to follow inspiration wherever it may come!
EMPOWER. INSPIRE. CELEBRATE.
GOOD LUCK SUPER MOMS
ARE YOU A SUPER MAMA LIVING IN LEBANON?
JOIN US ON FACEBOOK! https://www.facebook.com/Supermommybeirut
Our social platform for WOMEN ONLY: https://www.facebook.com/groups/supermommybeirut/
JOIN THE GROWING SUPER MAMA COMMUNITY IN DUBAI:
JOIN US ON FACEBOOK! https://www.facebook.com/supermamadxb
Our social platform for WOMEN ONLY: https://www.facebook.com/groups/SupermomsDubai/
Our website: http://supermamadxb.com/
OR EMAIL MARKETING@SUPERMOMMYBEIRUT.COM